Blog

Brand-building perspectives.

The latest insights and case studies from the Radius Financial team:

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Leverage Insights to Modernize Financial Services Customer Loyalty Programs

by Glenn Staada

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Role of Financial Services Brands in Cultivating Financial Literacy, Wellness, and Preparedness in Customers

by Jamie Myers

Woman using a bank card at a kiosk or ATM.

Making Banking Fees More Customer-Centric

by Benjamin Gau

Middle-aged couple planning and looking at documents

Insights to Help FS Firms Prepare for Emerging Trends in Retirement Planning

by Mark Yeomans

Young woman in an orange sweater holding a smartphone

Macro Trends in Financial Services: Delivering Customer Financial Education to Impact Business Results

by Glenn Staada

Individual cords transforming into a colorful braid

Macro Trends in Financial Services: Deepening Customer Relationships and Fostering Loyalty

by Debora Evanovich

Translucent colorful links in a chain

Macro Trends in Financial Services: Developing Trust is a Key Part of Brand Loyalty

by Benjamin Gau

collage illustration showing arrows and hands pointing toward a customer

Macro Trends in Financial Services: Unprompted Customer Engagement Drives Value Perceptions

by Glenn Staada

Businesspeople at modern reception counter

Macro Trends in Financial Services: Customer Service

by Debora Evanovich

Row of chairs in a variety of colors

Macro Trends in Financial Services: Personalization

by Benjamin Gau

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5 Ways to Connect with Financial Services Customers in an Omnichannel World

by Christine Drummond

Small blocks with word bubbles

How Real-Time Concept Optimization Improved Go-To-Market Messaging

by Christine Drummond

5 blocks with rocket illustrations and one enlarged rocket illustration under a magnifying glass, all on a colored background

6 Key Actions to Achieve Personalization in a Homogenous Product Environment

by Glenn Staada

Repeated pattern of dollar bills rolled into tubes

4 Unique Ways Gen Z Thinks about and Approaches Finances

by Benjamin Gau

Collage of blue and white text messages

How Refinements to Messaging Helped a Bank Successfully Connect with Gen Z Customers

by Benjamin Gau

business, banking and finance items collage
The financial services market landscape is evolving quickly. Read these four strategies for gaining insights on how to stay relevant and ahead of the curve.

Developing a Clearer View of the Competitive Financial Services Landscape

by Jamie Myers

Illustration about financial decisions

Optimizing an Overall Service Offering to Guide Category Strategy

by Christine Drummond

Origami figures made of dollar banknotes on color background

Innovation Fueled by Interest Rates

by Jamie Myers

conceptual image of innovations in finance

Why Now is the Time for Financial Services Companies to Take a Proactive Approach with Insights

by Jamie Myers

Top view of a blue desk with a calculator, a small model of a house, a notebook, and piggy bank -- housing finance concept

Identifying Key Drivers of Deeper Customer Engagement

by Jamie Myers

miniature businessman attracts people using magnet

How a National Bank Built Customer Confidence Through Targeted Messaging

by Glenn Staada

Stock volatility, business performance concept, miniature business man standing on line graph

Key Issues to Explore or Revisit with Customers During Times of Financial Volatility

by Christine Drummond

origami boats made from dollar bills

Actions Financial Firms Can Take to Cement Customer Trust in Uncertain Times

by Glenn Staada

Wooden cubes with people icons creating a bar chart

How Market Sizing Helped a Firm Identify Growth Potential Opportunities

by Michael Jennings

Business person drawing steps on chalkboard - creating steps forward concept

Market Landscape Research Redefines Opportunities After Market Shifts

by Christine Drummond

Illustration of online payment and online mobile banking concept

3 Tips to Generate More Engagement During Research Activation

by Benjamin Gau

Female hand holding binoculars through a hole on a bright yellow background

How Brand Tracking Identified 4 Activation Strategies

by Michael Patterson, PhD

Drawing of arrows pointing to circle in center with people

4 Top Insight Approaches Financial Services Companies Can Use to Strengthen Customer Centricity

by Glenn Staada

Virtual questionnaire on laptop

Why Survey Fraud Control and Data Quality Should be Top of Mind

by Glenn Staada

Business strategy and action plan concept, wooden blocks

How Report Stories Deliver Meaningful Insights for Financial Services

by Glenn Staada

abstract pattern of gears

Using Innovation Sprint™ to Drive Activation

by Jamie Myers

wooden puzzles inside shape of human head

It’s a Critical Time to Use a Jobs-to-Be-Done Approach

by Paul Donagher

Man using mobile smartphone and credit card at cafe

Optimizing the Customer Journey for a New Credit Card Launch

by Glenn Staada

Seedlings against a white background

Why Financial Advisors Should Widen the Definition of Their Target Customer

by Benjamin Gau

Analyzing business charts
Learn how advanced analytics help USAA pull deeper insights from survey data. Read the blog now.

How Advanced Analytics Provides USAA with Richer Survey Insights

by Michael Patterson, PhD

Businessperson's hand using online banking with Digital Tablet

Strengthening Loyalty in a Competitive Financial Services Market

by Glenn Staada

financial services research photo
Add financial services expert interviews to your research mix for better market perspectives. Read a case story and learn more about this service available through Radius Insights.

Expert Interviews Provide Critical Insights for Asset Firm

by Christine Drummond

Group of paper planes in one direction and with one group individual pointing in the different way. New idea, different vision creative, Unique way and Business for innovative solution concept. 2022/06/airplane-colors-715-418.jpeg

Bringing a New Customized Portfolio to Market

by Christine Drummond

Happy couple at home paying bills with laptop 2022/06/couple-finances-715-718.jpeg

Financial Services Innovation Isn’t Just About Digital Transformation

by Glenn Staada

Best Practices: Identifying Digital Offerings for Investment Accounts - image

Identifying Digital Offerings for Investment Accounts

by Glenn Staada

Finding Differentiation Among Financial Services Brands - image

Finding Differentiation Among Financial Services Brands

by Glenn Staada

Sustainable investing helps manage long-term risk for global asset managers. - photo

Sustainable investing helps manage long-term risk for global asset managers.

by Erica Pondillo

2021/10/calculator-computer-desk-245.jpg Overhead view of workspace desk man hands using laptop with calculator. Business or Insurance
Overhead view of workspace desk man hands using laptop with calculator. Business or Insurance

Financial software company finds surprise in the data.

by Michael Jennings

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