We design insights approaches based on the cultural context and unique attitudes of each country. Using methodologies such as non-scalar ratings, association questions, sorting exercises, and choice-based modeling — and incorporating why questions that get to the root cause of responses. Our studies are multi-national in scope, and help brands develop roadmaps for growth across regions and the world.
years of international experience
countries of project experience
industries served globally
Global brands that have a deep understanding of consumers across their geographic footprint are better equipped to design the most relevant and compelling new offerings for both short-term and long-term growth.”