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Dana is passionate about helping clients uncover actionable insights that drive business decisions and strategy.
With more than 15 years of primary quantitative and qualitative experience, Dana is a trusted research partner. She has long-standing partnerships with leading brands in the food and beverage, consumer health, personal care and beauty industries and enjoys seeing their businesses grow and succeed over time.
Dana has deep experience designing and leading research to help clients with their brand building, targeting, communication, portfolio management, innovation, shopper, and customer experience strategies. Tapping into this expertise, Dana loves the challenge of translating clients’ complex business questions into streamlined research programs.