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Finding meaningful segments for your brand.

by Gennifer Jackson Vice President

and Michael Jennings Senior Vice President

Not every customer is a prime target for growth. Successful brands revisit their targeting strategies on a regular basis to stay in tune with the evolving market landscape. Hear SVP Mike Jennings and VP Gennifer Jackson outline how to implement a targeting strategy that will identify high-growth targets based on current customer needs and expectations.

 

 

Also view our Targeting Strategy Insights Snapshot.

Learn more about our strategies for brand growth.

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