Leading brands rely on Radius to guide their strategy. Our global team develops custom brand tracking research programs that help businesses identify market opportunities, measure brand equity, and drive strategic growth.
We’ve developed new brand tracking metrics to help teams identify opportunities and threats. Learn more about our approach and the advantage it can give you against your competition.
Our brand tracking clients include:
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Research Officer Mike Patterson and Vice President Glenn Staada provide an in-depth look at our approach to brand health and tracking, outlining specifics of our methodology and real-world examples.
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We design qualitative and quantitative research programs to uncover brand performance insights that help teams develop specific action plans. Our tailored approach ensures brands stay competitive, strengthen customer relationships, and build lasting brand equity.
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Read the Radius team’s latest insights and case studies.
I have been working with Radius for many years. Our team considers their analysis and reporting to be of the highest quality. It elevates our knowledge base, and really supports the company’s initiatives. Radius is a true research partner (not a ‘vendor’).”